Why I switched from Appointy to Acuity Scheduling and what I think now
Helena Rogers
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Local Business Owner · Torquay · 2mo ago
Right so I've been meaning to write this up for ages. I'm a aesthetics clinic owner based in Liverpool and I spent way too long using WhatsApp as my main booking tool. I know a lot of you are still doing this and I get it — it feels personal, it's easy, your clients know how to use it. But here's what it was actually costing me.
Every Sunday night I'd spend two hours going through messages, confirming appointments, sending manual reminders, chasing people who'd said 'yes I'll be there' three days ago and then gone quiet. Two hours every single Sunday. When I eventually calculated that out over a year it was over 100 hours of unpaid admin.
I moved to Jane App 18 months ago. Setup took about three hours including customising my services and pricing. Within the first month I got 18 months's worth of time back. The automated reminders alone have saved me from four no-shows that would definitely have happened.
The bit I was most nervous about — telling my existing clients — was a complete non-event. I sent a single message saying I'd moved to online booking and included the link. About 80% booked straight away. The other 20% needed a gentle nudge but they got there.
Every Sunday night I'd spend two hours going through messages, confirming appointments, sending manual reminders, chasing people who'd said 'yes I'll be there' three days ago and then gone quiet. Two hours every single Sunday. When I eventually calculated that out over a year it was over 100 hours of unpaid admin.
I moved to Jane App 18 months ago. Setup took about three hours including customising my services and pricing. Within the first month I got 18 months's worth of time back. The automated reminders alone have saved me from four no-shows that would definitely have happened.
The bit I was most nervous about — telling my existing clients — was a complete non-event. I sent a single message saying I'd moved to online booking and included the link. About 80% booked straight away. The other 20% needed a gentle nudge but they got there.
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Totally agree about Fresha's transaction fee adding up. I did the maths for my price point and the 'free' plan was actually costing me more than a paid subscription to Phorest by the time I factored in the percentage on every booking. Read the small print before assuming free is cheaper.
#1
I use Square Appointments alongside Xero and the integration is really smooth. Invoices sync automatically, payments are recorded, and my accountant has stopped asking me for spreadsheets every quarter. If you're trying to run a proper business rather than a hobby this kind of integration matters.
#2
Totally agree about Fresha's transaction fee adding up. I did the maths for my price point and the 'free' plan was actually costing me more than a paid subscription to Acuity Scheduling by the time I factored in the percentage on every booking. Read the small print before assuming free is cheaper.
#3