Business Growth

Things I'd change about Trafft if I could — constructive criticism

Ciaran Taylor 🏪 VIP Seller
🥇 Gold Seller Spa Owner · Sunderland · 6mo ago
Something nobody warns you about when you switch to a proper booking system: you'll realise how much time you were wasting before and you'll be quietly furious about it.

I've been using BookPin for 6 months now. Before that I was on a cobbled-together system of WhatsApp, a free calendar app and a lot of post-it notes. I thought I had it under control. I didn't.

The BookPin analytics tab showed me things I didn't know about my own business. I could see which services had the highest cancellation rate. I could see which time slots were consistently unfilled. I could see that four of my regulars accounted for most of my income. None of this was secret information — it was right there in my bookings all along — but I'd never been able to see it clearly until I had a system that organised it for me.

The other thing: client retention. BookPin lets you see who hasn't been back in a while and I use that to send a gentle check-in. Not spammy, just a 'haven't seen you in a bit, your usual slot is free if you want to book in' kind of message. I've re-engaged ten clients this way who I thought I'd lost permanently.

If you're on the fence about switching, I'd say just do the free trial for two weeks and actually use the analytics. You'll convince yourself.
#client-retention #booking-software #fresha #beauty-salon
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Ivy Ward 👑 VIP
👑 VIP 6mo ago · 14 posts
The no-show stats in this post match my experience almost exactly. I was losing roughly £5 a month to no-shows and cancellations before I introduced deposits. That money was just gone. Now it's protected. The maths on deposits is completely obvious once you see it.
#1
Freya Norris 👑 VIP
👑 VIP 6mo ago · 18 posts
Just want to add for anyone reading this who's worried about the tech side — I am not a tech person at all. I set up Trafft by myself in one afternoon by just following their setup guide. If I can do it, genuinely anyone can.
#2
Niamh Chaudhry 👑 VIP
👑 VIP 6mo ago · 14 posts
The no-show stats in this post match my experience almost exactly. I was losing roughly £10 a month to no-shows and cancellations before I introduced deposits. That money was just gone. Now it's protected. The maths on deposits is completely obvious once you see it.
#3
Grant Thomas 🏪 VIP Seller
🥇 Gold Seller 6mo ago · 20 posts
Completely agree about the Sunday evening admin. I never quantified it until I read a post like this and actually counted. I was spending 6+ hours a week on booking admin. Six hours I could have been doing literally anything else. The system pays for itself in week one if you value your time properly.
#4