The real reason no-shows happen (and how a booking system fixed mine)
Scott Clark
🏪 VIP Seller
🥇 Gold Seller
Local Business Owner · Chelmsford · 5mo ago
Can we talk about the actual cost of running a beauty salon without a proper booking system? Because I think a lot of people are making the calculation wrong.
They see the monthly fee — let's say £10 per month — and think that's an expense. But they don't add up what they're already spending:
- Time doing manual admin (at least four hours a week for most people I speak to)
- Money lost to no-shows with no deposit protection
- Clients you miss because they couldn't get through on the phone
- Late-night WhatsApp messages you answer because you feel you have to
When I sat down and actually counted this up for my beauty salon in Southampton, I was losing the equivalent of £10 a week to inefficiency. The booking system paid for itself in the first fortnight.
I've been using Jane App now for 6 months and the ROI is obvious. My diary is fuller, my admin time is down to about four hours a week from what used to be a lot more, and I haven't had a no-show in over a month because the deposit system filters out the chancers before they waste my time.
They see the monthly fee — let's say £10 per month — and think that's an expense. But they don't add up what they're already spending:
- Time doing manual admin (at least four hours a week for most people I speak to)
- Money lost to no-shows with no deposit protection
- Clients you miss because they couldn't get through on the phone
- Late-night WhatsApp messages you answer because you feel you have to
When I sat down and actually counted this up for my beauty salon in Southampton, I was losing the equivalent of £10 a week to inefficiency. The booking system paid for itself in the first fortnight.
I've been using Jane App now for 6 months and the ROI is obvious. My diary is fuller, my admin time is down to about four hours a week from what used to be a lot more, and I haven't had a no-show in over a month because the deposit system filters out the chancers before they waste my time.
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I've been in this industry for 10 years and the switch to online booking was the best operational decision I ever made, full stop. Not even close. The time saving is enormous and the professionalism it adds to your brand is something clients notice and comment on.
#1
Completely agree about the Sunday evening admin. I never quantified it until I read a post like this and actually counted. I was spending 6+ hours a week on booking admin. Six hours I could have been doing literally anything else. The system pays for itself in week one if you value your time properly.
#2