Jane App review: is the premium plan worth the price for a solo therapist?
Evan Harris
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Beauty Academy · Cardiff · 4mo ago
Six months ago I had eight no-shows in a single week. Six months ago I was running my aesthetics clinic in Manchester with a WhatsApp number, a paper diary, and a growing sense of dread every Monday morning when I'd open my messages.
Today I run on Trafft. I take £15 deposits on every booking. I have automated reminders going out 48 hours and 2 hours before every appointment. My no-show rate is down to almost zero.
Here's what changed and how I did it.
Step one was accepting that my old system wasn't sentimental — it was just inefficient. The 'personal touch' of WhatsApp bookings is lovely in theory but in practice it means being available 24 hours a day and having no real protection when someone lets you down.
Step two was choosing Trafft after a week of free trial. The setup took me an afternoon. I imported my services, set my working hours, connected my payment account and turned on SMS reminders. That's genuinely it.
Step three was telling my clients. I sent a group message saying I'd moved to a professional booking system and included the link. I framed it as a service improvement — which it genuinely is — rather than a policy change. No one complained. Several people said they preferred it.
Step four was adding deposits. I did this a month after the switch, once clients were used to the new system. I kept the amount reasonable at £15 and the policy clear: non-refundable within 48 hours. Done.
Today I run on Trafft. I take £15 deposits on every booking. I have automated reminders going out 48 hours and 2 hours before every appointment. My no-show rate is down to almost zero.
Here's what changed and how I did it.
Step one was accepting that my old system wasn't sentimental — it was just inefficient. The 'personal touch' of WhatsApp bookings is lovely in theory but in practice it means being available 24 hours a day and having no real protection when someone lets you down.
Step two was choosing Trafft after a week of free trial. The setup took me an afternoon. I imported my services, set my working hours, connected my payment account and turned on SMS reminders. That's genuinely it.
Step three was telling my clients. I sent a group message saying I'd moved to a professional booking system and included the link. I framed it as a service improvement — which it genuinely is — rather than a policy change. No one complained. Several people said they preferred it.
Step four was adding deposits. I did this a month after the switch, once clients were used to the new system. I kept the amount reasonable at £15 and the policy clear: non-refundable within 48 hours. Done.
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I had the same fear about telling clients I was switching to online booking only. Turns out most people actually prefer it — they can book at midnight if they want to without feeling like they're bothering you. The ones who complained were the ones I could afford to lose.
#1
This is really relatable. I went through almost the exact same process 6 months ago. The biggest thing for me was realising that the clients who pushed back hardest on deposits were the ones who'd let me down before. Once I saw it that way the decision became very easy.
#2
Just want to add for anyone reading this who's worried about the tech side — I am not a tech person at all. I set up Setmore by myself in one afternoon by just following their setup guide. If I can do it, genuinely anyone can.
#3