I lost £10 to no-shows in one month — then I did this
Abigail Anderson
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Salon / Hair Studio · Nottingham · 4mo ago
I want to share my honest experience of introducing online-only booking to my barbershop in Liverpool, because I was terrified about how my clients would react and the reality was nothing like what I feared.
Background: I'd been running my barbershop for 10 years, all bookings via phone and text. Lovely clients, very loyal, but the admin was killing me. Evenings spent confirming appointments, chasing people, answering 'are you free on Monday?' messages at 9pm.
I switched to Acuity Scheduling and gave myself three months to phase out old-style bookings. Here's what actually happened:
Week one: About half my regulars booked online immediately with zero fuss. These were the ones who'd always been organised about appointments anyway.
Weeks two and three: I gently redirected phone enquiries to the booking link. 'I don't take bookings by phone anymore but here's the link — it takes about two minutes and you can pick your exact slot.' Almost everyone was fine with this.
Month two: I turned off WhatsApp booking entirely. Had about ten complaints, all from clients who'd been occasional no-shows previously. Decided I was okay with that.
Month three onwards: Fully digital, deposits on every booking, no Sunday evening admin sessions. My actual take-home time increased by roughly four hours a week. I wish I'd done it years earlier.
Background: I'd been running my barbershop for 10 years, all bookings via phone and text. Lovely clients, very loyal, but the admin was killing me. Evenings spent confirming appointments, chasing people, answering 'are you free on Monday?' messages at 9pm.
I switched to Acuity Scheduling and gave myself three months to phase out old-style bookings. Here's what actually happened:
Week one: About half my regulars booked online immediately with zero fuss. These were the ones who'd always been organised about appointments anyway.
Weeks two and three: I gently redirected phone enquiries to the booking link. 'I don't take bookings by phone anymore but here's the link — it takes about two minutes and you can pick your exact slot.' Almost everyone was fine with this.
Month two: I turned off WhatsApp booking entirely. Had about ten complaints, all from clients who'd been occasional no-shows previously. Decided I was okay with that.
Month three onwards: Fully digital, deposits on every booking, no Sunday evening admin sessions. My actual take-home time increased by roughly four hours a week. I wish I'd done it years earlier.
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The point about filtering your client base with deposits is something I wish someone had told me when I started. It sounds harsh but your business actually runs better with fewer, more committed clients than with a packed diary full of flaky ones.
#1