How online booking transformed my hair salon in Southampton
Craig Griffiths
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Lash Artist · Portsmouth · 4mo ago
Can we talk about the actual cost of running a mobile therapist without a proper booking system? Because I think a lot of people are making the calculation wrong.
They see the monthly fee — let's say £10 per month — and think that's an expense. But they don't add up what they're already spending:
- Time doing manual admin (at least four hours a week for most people I speak to)
- Money lost to no-shows with no deposit protection
- Clients you miss because they couldn't get through on the phone
- Late-night WhatsApp messages you answer because you feel you have to
When I sat down and actually counted this up for my mobile therapist in Bristol, I was losing the equivalent of £10 a week to inefficiency. The booking system paid for itself in the first fortnight.
I've been using Vagaro now for a year and the ROI is obvious. My diary is fuller, my admin time is down to about four hours a week from what used to be a lot more, and I haven't had a no-show in over a month because the deposit system filters out the chancers before they waste my time.
They see the monthly fee — let's say £10 per month — and think that's an expense. But they don't add up what they're already spending:
- Time doing manual admin (at least four hours a week for most people I speak to)
- Money lost to no-shows with no deposit protection
- Clients you miss because they couldn't get through on the phone
- Late-night WhatsApp messages you answer because you feel you have to
When I sat down and actually counted this up for my mobile therapist in Bristol, I was losing the equivalent of £10 a week to inefficiency. The booking system paid for itself in the first fortnight.
I've been using Vagaro now for a year and the ROI is obvious. My diary is fuller, my admin time is down to about four hours a week from what used to be a lot more, and I haven't had a no-show in over a month because the deposit system filters out the chancers before they waste my time.
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The bit about re-engaging lapsed clients is something I hadn't thought of using Treatwell for. Going to set that up today. I've got loads of clients I assumed had just moved on who might just need a gentle nudge.
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