Business Growth

How online booking transformed my aesthetics clinic in Newcastle

Kieran Martin 🏪 VIP Seller
🥇 Gold Seller Local Business Owner · Northampton · 2mo ago
Can we talk about the actual cost of running a waxing salon without a proper booking system? Because I think a lot of people are making the calculation wrong.

They see the monthly fee — let's say £15 per month — and think that's an expense. But they don't add up what they're already spending:

- Time doing manual admin (at least three hours a week for most people I speak to)
- Money lost to no-shows with no deposit protection
- Clients you miss because they couldn't get through on the phone
- Late-night WhatsApp messages you answer because you feel you have to

When I sat down and actually counted this up for my waxing salon in Sheffield, I was losing the equivalent of £15 a week to inefficiency. The booking system paid for itself in the first fortnight.

I've been using Setmore now for 3 months and the ROI is obvious. My diary is fuller, my admin time is down to about three hours a week from what used to be a lot more, and I haven't had a no-show in over a month because the deposit system filters out the chancers before they waste my time.
#online-booking #hair-salon #no-shows #reminders
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Aaron Edwards 🏪 VIP Seller
🥇 Gold Seller 2mo ago · 15 posts
Completely agree about the Sunday evening admin. I never quantified it until I read a post like this and actually counted. I was spending 6+ hours a week on booking admin. Six hours I could have been doing literally anything else. The system pays for itself in week one if you value your time properly.
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